Producers who have been in the industry long enough, will agree with what I am about to share with you today in this blog post.
Video production has evolved over time. When I started as a producer back in the year 2010, I only knew videography and video editing.
In this blog post, I share with you how to make more money by breaking down video editing and production components and offering each one of them as an independent service.
If you are creative enough to produce a captivating video, then, you are also creative enough to write the same script. You just need to believe you can do it.
Clients will love you more if you can go an extra mile and provide a professional voice over. Find ways that you can get the voice cheaply from freelancers and have your client pay more it.
I recently learnt this. More and more clients are in need of Subtitling service. It can be for a movie or video intended to be viewed in a different language. YouTube has integrated Google translate on their video player so that you can watch a video in any language.
You can charge between $10-100 per video depending on your clients budget and video duration.
Every video producer know how to use graphic design software’s like Adobe Photoshop or Adobe illustrator. You can propose to design a nice custom thumbnail for your client and charge them $5-50 per thumbnail. The rates you charge is up to you. If you haven\’t done this before, here is the best way to get started.
There are many other things you can do to make more money as a online video producer in 2019.
If you need help to create and produce professional screen-cast video tutorials, let me know here.
It doesn\’t matter if the project at hand is big or small – the psychology of closing a sale is the same. Now, if you are fond of copying other people ways of handling business-then this explains why you are always loosing/or getting your a** kicked just when you are about to close a sale.
It\’s a no brainier. If your prospect notices a little sign of desperation or display of fear, they will doubt your service and chicken out. All this can be interpreted from the conversations you have with them either on e-mail or call.
I too, sometimes find myself as a victim. But, I have learn\’t a lot from them. Here are 5 common things that will make a serious client start procrastinating on whether to work with you or not.
Lack of DEEP Understanding of Your Prospects Video Requirements
Now, I am talking here of serious clients who are ready to buy your video services… Not the many \’internet window shoppers\’ who are just making inquiry with unclear needs. Serious clients are ready to spend if you clearly convince them that you have the capability of delivering the kind of video they are looking for.
Watch Video – Deal Breakers in The Freelancing Business
Now get this, there is \’shallow\’ understanding of the \’need\’ at hand and there is a \’deep\’ understanding of the need. Deep understanding can only be gained from experience of doing the same thing over and over for a very long time. And this goes hand in hand with \’high spenders.\’
Poor English or Several Grammatical Mistakes in Your Communications
Now, I admit, English is not my native language. But I had to learn how to communicate well in English. This way, I am able to show how serious I am in engaging with global collaborators. Now, let me explain why this can become the last thing in the list of your requirements. The first thing is usually the \’Skills, followed by timeline, then cost and finally communication.
In occasions when I am hiring, I can quickly tell from the communication whether someone will be fun working with or not. Any client hiring is looking to reduce their workload. If they find that they are struggling to understand what you are trying to communicate to them, they will re-think on hiring you. I mean you are giving them double work.
Greed for More Pay
Again, prospects ready to spend will not look at the cost first. They will look at your skills. They determine this by sharing their requirements. Once satisfied, they will request that you give them a quote. When you provide a quote of say $500. They, will send you an e-mail, saying,
\’Just to confirm, you say you will charge only $500 to create the video with revisions… Is that correct.\’
The word \’Only\’ in that sentence will arouse greed in a freelancer. Most guys are tempted to start hiking the amount by introducing \’add ons\’ that was not there before.
If you are the \’greedy\’ type of freelancer; go take a cold shower before replying that e-mail because you will end up loosing the business by allowing temptations to set their foot on your door:-)
Too Slow to Meet the Deadlines
Busy clients set their deadlines. When they contact a freelancer to work on their project, they need it like yesterday. Give them a reasonable deadline and inform them that on request, you can work overtime (in the evenings/holidays of-course), if it\’s urgent. Then tell them how much more you will charge them for overtime. You being honest, they will offer to pay you more if they need the video that FAST. Address them like a fellow human being but stick to the context. They are humans like you only in a different planet.
Inability to Handle a Single Portion of The General Requirements
This is what I mean when it comes to video production. Sometimes, a prospect needs someone who can handle everything from Scripting, story-boarding, voice over and video production. They don\’t care how you do it. They just need someone who can tell them they can and prove it. If you are a honest freelancer, tell them what you can and what you can\’t handle. This will help them decide and their decision may not be in your favor. That is fine. Joy comes when you do what you can do best.
There are many other more reasons which will make a prospect choose not to work with you. One among those being uncertainty when explaining yourself in your e-mail. Always be yourself. Be confident in what you think you can offer.
And That is it from me here.
If you need help to create professional screen-cast videos, send a request a free quote here and I will get back to you.
Every year, there is a software Upgrade in video production which in many ways makes the existing software obsolete. Some feature upgrades may sound basic but very crucial for you to remain relevant in the market as a video producer.
When exporting the video that you have edited, there are two main things that one looks at; Video resolution and video format. This two determines the video clarity and the size of your final video output. In this post, I will be exploring video resolution quality currently on high demand in the market.
UHD 4k (Ultra High Definition 4K)
This video resolution quality is gaining a lot of demand especially on youtube and is being used a lot by veteran Youtubers who have a huge subscriber base. It has a dimensions of 3840 x 2160 pixels or 4096 x 2160 pixels. Even though most video producers claim that it makes no difference to render video in 4k vs the common 1080P/i, for the fact that most viewers watch videos on mobile phones, a lot of people still choose the 4k resolution. Most of them say that their videos are viewed in 4K resolution screens i.e Televisions. If you are a video producer, you might miss a lot of business opportunities because of your inability to offer something new in the market which is the 4K videos. I recommend you invest in a 27Inc monitor and at-least 8GB RAM on your PC for fast rendering speed.
NOTE: For videos recorded on Location, it has to be done in UHD 4k or rather the camera has to have the 4K recording ability. Stretching a 1080P video may work in some scenarios but the output quality when played in some of the machines will look pixelated.
UHD 2k (Ultra High Definition 2K)
This is an alternative of the 4K video. It has dimensions of 2048×1080 Pixels. Most clients will choose this option if you are unable to render in 4K quality. For this, you need at least a 24 Inch screen. In Screen-casting, this kind of resolution is best for capturing the video and later editing it to suite your clients needs. Screen recordings captured in UHD and edited into HD is very clear. Note that the final render size on the disc is slightly small compared to the 4K quality.
FHD (Full High Definition 1080p/1080i)
Note: There are other new sets of U.H.D videos. These are 6K (6144×3072 pixels) and 8K (7,680×4,320 pixels) and are commonly used in concept Televisions and projectors.
That\’s it for today. If you have any question, please post it on the comments below. If you need help to create a quality video contact me here. Till next time, have a great time and take care.
Almost every computer can export video in HD including Phones. It\’s definition is 1920×1080 Pixels. Most phone gadgets can also capture video in HD at 15fps. With this said, when the same video is edited, the final resolution is quite distorted because of other features like ISO and more. FHD is the current standard video resolution most people love. When it\’s rendered in .mp4, the size is small and you can carry it around easily. Remember you can resort to use H.D 1280×720, if you are after a smaller size video in high quality. So, are you ready to upgrade your videos to UHD?
![\"agreement](\"http://www.cheptiony.com/wp-content/uploads/2019/01/pexels-photo-261679.jpeg\")