Tag: freelance video producer

  • Top 5 Things Every Client Looks at Before Hiring a Freelance Video Producer

    First, get this – most clients who hire freelancers remotely was once freelancers themselves. They have been on the freelancing business and they know how it works. In-fact, some are still freelancers at time of their search. 

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    So what does this mean? It means that they are aware of most things happening in the freelancing world. As a result, they have a clear picture of the kind of freelancer they want to hire. 

    Even those clients who have little on no experience in the freelancing business, they are clever enough. They paint a clear picture (in their job brief) on the kind of freelancer they are looking for. 

    So, how do you ensure that you fit into their requirements? Well here are top 5 things that they look at before hiring. 

    The budget 

    Every client, have a budget for any video that they want produced unless they are doing something new for the first time. So, send your quote based on their budget-don\’t over quote. If you feel their budget is not enough, break down your quotation indicating the cost of the \’add-ons.\’ This way, the client will make their decision based on the value they will get.

    Your proposal

    First, your client will share a brief of what they want. Your response to the same is what will determine further communication with the client. Make sure you address their problem clearly and propose how you are going to solve their problem. 

    Timelines  

    Most clients have a set timeline for any of their project. If they don\’t, you have to be clever enough to propose one. By having timelines, you will commit yourself to complete the project thus saving time and allowing you to work on other important activities. 

    Communications 

    We are living in a generation where we rely a lot on e-mail communication because of many reasons one being that we live in different time-zones. That being said, you should let the client know the best time that they can chat and communicate with you either via call or e-mail for prompt response. Many clients will opt to work with a freelancer who communicates promptly. 

    Revisions/Iterations 

    This is the last thing that the client will consider. So, to be on the safe side, be clear on the number of revisions you offer. Also, indicate how much you charge if the revisions exceeds the number of free revisions. You will still get the job without mentioning this last point. But just do it anyway, it might be the only thing you need to get the contract.  

    Are you are client? what are some of the things that you consider before hiring a freelancer? Share it in the comments below. 

    Till next time, bye and take care. 

    And if you need help with video or hiring a freelancer, you can request a free quote here.  

    Follow me on twitter @cheptiony 

  • Rank Better on YouTube with Captions or Subtitles

    Most people don\’t take subtitles seriously when working on a videos intended for publishing on Youtube. But did you know that youtube captions or subtitles can increase the chances of your video being found on youtube? Also, did you know that this can increase your chances of getting business especially if you are a freelancer as your prospect will perceive you as more knowledgeable than others? Well, lets dig deeper.

    Case Study

    Go to youtube and search for a video using a keyword, say \’Motivational talks.\’ You will get hundreds of videos from the search results. Now, how do you quickly identify the best one apart from clicking the ones appearing on the top of the search results? Simple, you use search filters.

    When you click on filters, you will find \’subtitles\’ under features. Now this where you know that \’subtitles is one algorithm that youtube uses to filter search results.

    Why this is important 

    Millions and millions of videos are Uploaded to youtube daily. To beat the competition, youtube introduced \’features\’ as part of the search filters to allow regular video creators to stand out in the market place. Subtitles is one of them. Subtitles is often overlooked by most people but widely used by serious and ardent you-tubers.

    Moreover, this filter is used by youtube to rank videos people search on youtube.

    Also, those searching for videos on youtube will pick this feature to narrow down their search and often, they are left with few choices if none.

    This means that all videos without subtitles will be eliminated and explains why many valuable content without subtitles on youtube have few views.

    Why this service is a asset to your business  

    Most freelancers will agree me that at one point in their business, clients have asked them for subtitles after completing a project for them. In most cases, you will find that the client is willing to pay for this additional service. 

    Besides, it makes you stand out as a freelancer you can charge more than others.  

    This is how you grow your freelancing business and stand out from the rest. It will also aid you when explaining the cost that you charge. Some clients will ask you to break down your budget. 

    Now, a seasoned client who invest heavily on video will view you as an expert as he already know the value of subtitles in their video.

    How to create video subtitles 

    Creating video subtitles is easy and anyone can do it. For me, I use Camtasia studio or Youtube. I recommend youtube as you can add subtitles in realtime.

    To add subtitles on youtube, go to youtube and select the video you want to add subtitles and click edit. You will see the subtitles menu there.

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    Now you know a loophole that you can utilize on video editing and earn more money.  

    That\’s all from me today. 

    If you need help with video production, please let me know via the contact us page. I will be glad to help. 

    Till next time, bye and take care:-)  

    Also, follow me on twitter @cheptiony